Abstract:As the root and soul of the communist party of China, the great founding spirit of the CPC is bred and generated in the practice of great party building, which provides rich nourishment for the continuous struggle of Chinese communists in the new era. Inheriting and carrying forward the great founding spirit of the CPC is an im? portant political task of propaganda ideological front at present. Therefore, it is necessary to optimize the talent team, enrich the methods and means, attach importance to discourse innovation, expand the platform carrier, and strengthen the institutional guarantee to ensure the orderly and effective dissemination of the great founding spirit of the CPC theory, and provide spiritual guidance for the great cause of national rejuvenation and the con? struction of a modern powerful country in the new era.