Abstract:To cultivate and carry forward the socialist core values is not only the inevitable requirement of maintaining sustainable and healthy development of the economy, but also the inevitable choice to adapt to the principal social contradiction in our country between people’s ever-growing needs for a better life and the unbalanced and inadequate development. Colleges and universities should focus on cultivating new people in the new era who are responsible for the great task of national rejuvenation. In addition, they should concentrate on the socialist core values, vigorously carry forward the socialist core values and speed up the construction of ideological and moral ethos so that the contemporary college students will closely focus on the socialist core values in terms of ideals, beliefs, values and moral concepts. And they should promote the accumulation of energy and create conditions, so that the ideological and moral construction and value concepts can become the supporting basis and reliable engine for leading the high-quality development in several fields.